Fly School Circus Arts Opens Philadelphia's First Flying Trapeze School

Fly School Circus Arts Opens Philadelphia's First Flying Trapeze School

Fly School Circus Arts announces the opening of Philadelphia's first permanent outdoor flying trapeze school at 5th and Cecil B Moore, on the edge of Old and New Kensington. Two hour lessons for adults and children (ages six and up) will be available on weekdays and weekends, up to three times per day, now through early November. Fly School celebrates its first fall season in the city with "Fall Flying Fest" promotions, events and theme weekends. The high flying fun starts on grand opening weekend, October 4-6, 2013, with $5 off lessons, complimentary refreshments and an open house "beef and beer" on Saturday, October 5, from 3-5pm. Food will be provided by Nick's Roast Beef in Old City District. 

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Nick's Roast Beef Debuts New Bacon Burger with Bespoke Bacon

Nick's Roast Beef Debuts New Bacon Burger with Bespoke Bacon

Nick’s Roast Beef in Old City (16 South 2nd Street) is already famous for their “best of” roast beef and pork sandwiches, laid back vibe and unbeatable values. Nick’s owner Joseph Schultice, aka Joey Dog, has his sights set on a new prize – king of the burger. Schultice has partnered with local bacon purveyor Bespoke Bacon to reinvent the concept of the hamburger using a special ground bacon and beef blend. Nick’s Bacon Burger debuts during Old City “Bacon and Beer Fest” on Saturday, September 28, 2013, from 5:00 PM to 8:00 PM. The pay-as-you-go offerings will include the new Nick’s Bacon Burger, Bacon Nachos with pan-fried bacon crumble, Beer and Bacon Flights, Tomato and Crimini Mushroom Salad with Pancetta Tesa, and a savory ending with Bacon Cheesecake. Yards Brewing Company, Prism Brewing Company and Philadelphia Brewing Company will pair four seasonal with the bacon-centric menu. 

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Media Blitz: Street Fare Rolls Into Mt. Airy on Thursday September 19th

Street Fare: Sip, Savor, Stroll in Mt. Airy is less then a week away.  Aversa PR is proud to help launch this fresh new brand for the former Mt. Airy Night Market event. Join us on Thursday, September 19, 2013 for unique eats and drinks from 45 food trucks and restaurants along Germantown Avenue. Check out the start of our final media blitz below. We're so proud to help yet another great Philadelphia neighborhood!  

Full Page Story and Special Section - Philadelphia City Paper:

Mt. Airy Street Fare, Sip Savor Stroll, Story by Kory Aversa, Aversa PR

Special Message - PECO Crown Lights

Platform Posts - Select SEPTA Stations

Mt. Airy, Street Fare, Sip Savor Stroll, SEPTA Posters

Highlights of Trending Coverage: 

Street Fare: Full Page story and special section
Go Mt. Airy in City Paper | September 2013

45 Food Vendors Announced for Street Fare in Mt Airy 
Go Mt. Airy on Zagat | September 2013 

Mt. Airy Announces 45 Food Trucks and Restaurants for Street Fare
Go Mt. Airy on Foobooz | September 2013  

What's Cooking on 1060: A Street Fare
Go Mt. Airy on KYW 1060 | September 2013

Get Ready to Sip, Savor, Stroll at Street Fare in Mt. Airy 
Go Mt. Airy on Uwishunu | September 2013

Mt. Airy Street Fare: Sip, Savor, Stroll Your Way through Mt. Airy with Whole Family
Go Mt. Airy on Frugal Philly Mom | September 2013

Mt. Airy Street Fare Is But A Week Away
Go Mt. Airy on Phoodie | September 2013

Preliminary Vendors Named for Mt. Airy Street Fare
Go Mt. Airy on Chestnut Hill Patch | September 2013

Street Fed: Sip, Savor, Stroll Your Way through Mt. Airy during Street Fare
Go Mt. Airy in Philadelphia Life Magazine | September 2013

Sip, Savor, Stroll in Mt. Airy
Go Mt. Airy in Grid Magazine | September 2013

Great Event: Sip, Savor, Stroll at Street Fare
Go Mt. Airy in MyInsight Magazine | September 2013

Weekly Entertainment Picks: Street Fare
Go Mt. Airy on WHYY | September 2013

 For a full list of coverage, visit our Client News page

Mt. Airy Announces List of 45 Food Trucks and Restaurants for Street Fare

Mt. Airy Announces List of 45 Food Trucks and Restaurants for Street Fare

Street Fare: Sip, Savor, Stroll (formerly Mt. Airy Night Market) will dish up tasty bites and unique beverages from 45 food trucks, carts and local restaurants on Thursday, September 19, 2013, from 6:00pm to 10:30pm. (Rain date is Thursday, September 26, 2013.)  Additionally, Mt. Airy USA announces a special outdoor simulcast of the Eagles vs. Kansas City Chiefs, Andy Reid’s homecoming game at which Donovan McNabb’s number will be retired. Other festivities to be stationed along Germantown Avenue, between Sedgwick and W. Mt. Airy Avenue, will include two stages of live entertainment, an artisan craft fair, a fashion truck and a new family activity zone. This annual street food festival, organized by Mt. Airy USA, attracted over 11,000 people last year.  For more information visit gomtairy.com, call 215-844-6021, follow @gomtairy on Twitter and like “Go Mt. Airy” on Facebook. For a full list of restaurants, food trucks and menu, visit link below. 

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Brat Productions Brings Eternal Glamnation to Underground Arts During FringeArts Festival

Brat Productions Brings Eternal Glamnation to Underground Arts During FringeArts Festival

Brat Productions brings back last year’s hit “Eternal Glamnation” for a two show run on Sundays, September 8 and 15, 2013, at 8:30 PM, at Underground Arts (12th and Callowhill). Conceived by and featuring newly minted Artistic Director Jess Conda, this glam rock fantasia is a story about finding your true self underneath the glittery shadows. Enjoy a wild ride during a high-octane, rock-and-roll, nostalgic tribute to spandex, camp and alien life forms. With all the flamboyance and outrageousness of its era, Glamnation covers all the greats from Bowie, Queen, T. Rex, Lou Reed, Nick Cave and more. After Glamnation, stick around for a drink at the FringeArts Festival Bar and take in a show during the Late Night Cabaret. Tickets are $10 by visiting bit.ly/eternalglamnation, or $15 at the door.

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Theatre Appy Hour - Launch Party Off Broad Street Mobile App

Theatre Appy Hour - Launch Party Off Broad Street Mobile App

The Off Broad Street Consortium invites you to an "Appy Hour" to celebrate the launch of The Off Broad Street Mobile App on Friday, September 6, 2013, from 6:00pm to 8:00pm at the Corner Foodery (1710 Samson Street). Enjoy complimentary appetizers, drinks, door prizes and giveaways. Enter to win tickets to seven shows from each of the Off Broad Street theatre companies. Admission is free so bring a friend. Ages 21 and older. For more information, visit www.offbroadstreet.org.

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100+ Salons Help Cut Out Cancer, HIV/AIDS and Diabetes During City of Hope HopeCuts

100+ Salons Help Cut Out Cancer, HIV/AIDS and Diabetes During City of Hope HopeCuts

Over 100 top salons and spas in Philadelphia and the Mid-Atlantic region will donate their time, services and 100% of their daily proceeds for the 18th annual “HopeCuts” event to benefit City of Hope.  On Sunday, September 15, 2013 (or an alternative date selected by salons), staff come in on their day off and volunteer their time to help cut out cancer, HIV/AIDS and other life-threatening illnesses. For a full listing of participating salons, please visit www.hopecuts.org. For more information about City of Hope, please call 1-800-344-8169, emailhgiordano@coh.org or visit www.cityofhope.org

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Mt. Airy Hosts Street Fare with 40+ Food Trucks and Restaurants

Mt. Airy Hosts Street Fare with 40+ Food Trucks and Restaurants

Street Fare: Sip, Savor, Stroll – the fresh new brand for Mt. Airy Night Market – brings tasty bites and beverages to Mt. Airy on Thursday, September 19, 2013, from 6:00 PM to 10:30 PM.  (Rain date is Thursday, September 26, 2013.)  Sip and savor gourmet eats and drinks from 40+ of the region’s best gourmet food trucks and local restaurants stationed along Germantown Avenue, between Sedgwick and W. Mt. Airy Avenue. Stroll the Avenue for family fun, live music and handmade crafts. This annual street food festival, organized by Mt. Airy USA, attracted over 11,000 people in past years.  

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Winner Announced in Diner en Blanc Philadelphia Contest

Get ready to wave those napkins! 

Get ready to wave those napkins! 

Congratulations to the big winner of our very first contest on Aversa PR! Caitlin Gardner has won registration for two to the sold-out "Best of Philly" Diner en Blanc Philadelphia.

Stay tuned to our website, Twitter and Facebook for more surprises, photos and updates about the "party of the year."  Thank you to everyone that entered - and to our client Diner en Blanc Philadelphia. 

If you didn't get a chance to enter, please make sure to add yourself to our new party and invite list on the contact page. This fall we will host food festivals, tastings, seasonal parties, bar/restaurant openings and so much more. Don't miss the fun!