South Street Celebrates Philadelphia Collection with Giant Open-Air Runway Show

South Street Celebrates Philadelphia Collection with Giant Open-Air Runway Show

South Street Headhouse District (SSHD) celebrates the Philadelphia Collection with Fashion Under the Shambles, on Tuesday, September 23, 2014, with doors opening at 6:00pm. The Headhouse Square Shambles (200 Pine Street) will be transformed into a giant open-air runway that will showcase men’s and women’s cutting-edge, street styles from 21 SSHD boutiques and salons. America's Next Top Model Finalist Cory Wade Hindorff will preside as master of ceremonies, and architect/couture fashion designer Conrad Booker will debut dazzling new fashion installations. VIP tickets are $25 and include a reserved seat, swag bags, two drink tickets and complimentary hors d'oeuvres. Free general admission is available for standing room only. For tickets and RSVP, visit For more info, call 215-413-3713 and follow #SouthStFashion @officialsouthst on Twitter.

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Come Hungry! Mt. Airy Street Fare Announces Full List of Food Trucks and Restaurants for Fall's Hottest Festival

Street Fare: Sip, Savor, Stroll brings tasty bites and beverages back to Mt. Airy on Thursday, September 18, 2014, from 6:00pm to 10:30pm.  Sip and savor gourmet eats and drinks from 50+ of the region’s best gourmet food trucks and local restaurants stationed along Germantown Avenue, between Sedgwick and W. Mt. Airy Avenue. Stroll the Avenue for family fun, live music and handmade crafts. Street Fare is organized by Mt. Airy USA and annually attracts over 11,000 people.  For event updates, visit, call 215-844-6021, follow @gomtairy on Twitter and like “Go Mt. Airy” on Facebook.

Street Fare will pair award-winning mobile food vendors with notable local restaurants for a night of street eats, craft brews, handcrafted cocktails and wine. Vending spaces for this year sold out in record time. The full list of food and drink vendors is below: 

Bonjour Creperie
Sweet and savory French crepes

Braz BQ
Brazilian barbecue

Calle Del Sabor
Voted Philly's Best Tacos 

Cantina Avenida
Grilled chorizo with guacamole and latin cole slaw on a soft roll

Cupcake Carnivale
Gourmet cupcakes

Curbside Creamery
Ice cream, waffle cones, waffle bowls and ice cream cookie sandwiches

Earth Bread + Brewery
Craft-brewed beers
Farm Truck Philly
Farm to table style, seasonally inspired street food. Eclectic menu and accomodates gulten free, vegan, vegetarian

Festival Food Management
Chicken tenders, french fries, funnel cake, lemonade and other beverages

Foolish Waffles
Sweet and savory made-to-order gourmet waffles 

Gigi & Big R
Caribbean Soul Food with jerk chicken, fried chicken, fried fish, oxtail- fresh veggies, greens, cabbage, string beans, red beans, mac n' cheese and candied yams.

Herb Scott Catering
North Carolina pulled pork and pulled chicken sandwiches

Jimmies Cupcake Company
Artisan cupcakes

Just Jackie's Food Truck
Chef Jacqueline Borelli has competed on Food Networks show Rewrapped. She specializes in using the freshest local ingredients in all of her homemade dishes. Pork Tacos, quesadillas, chicken feta sandwich, seafood burger, beet salad, brie burger melt, smoked brisket BBQ sandwich.

Authentic Indian cuisine

Korean with a twist including Korean tacos with bulgogi, michi rice balls, chicken banh mi style sandwich, and rice bowls with self-serve homemade sauces

Traditional Korean BBQ flavors from scratch with special American twist including Korean Tacos, Korean Cheesesteaks and Bulgogi Burgers

Lil' Pop Shop
Ice-cream and non-dairy popsicles

Mac Mart Cart
Mac n' cheese with gourmet toppings

Mama's Meatballs
Gourmet meatballs

Milk + Sugar
Fresh-baked and made from scratch sweets.

Polish cuisine with a modern twist 

All-natural popsicles

Mucho Bueno
BBQ with a Mexican flare

Nick Merlino Pig Roast
Pork roast (porchetta) sandwiches using Old Italian family recipe, served on homemade foaccacia bread with provolone cheese, broccoli rabe, and long hot peppers

Oink and Moo BBQ
House rubbed and smoked meats using locally sourced ingrediants

Payne Catering
Chicken wings, fried fish, corn on the cob, funnel cake and fried oreos

PB and U 
Homemade all-natural peanut butter creations, including sandwiches, roasted peanuts, peanut butter snacks, shakes, and smoothies

Pbon Phresh Food
Crab cakes, egg sandwiches, sausage grillers, nauti skewers and smores

Phoebes on Wheels
BBQ pulled prok, beef brisket and all the sides

PJ Whelian's
Chicken wings, burgers and fries

Quality Cafe
Middle-Eastern inspired food including chicken or lamb over rice, falafel, chicken or lamb gyro, cheesesteak, french fries, burgers, and drinks

Samosa Deb
Samosa chicken tikka, mango lassi, Thai iced tea, pakora

Scratch Biscuits
American comfort food

Sugar Philly
Specialty macarons and desserts

Sum Pig Food Truck
Gourmet comfort food with buffalo chicken nachos, smoked chicken parfait and pork roll fries

Surf and Turf
Specialty lobster rolls

Sweet Box Cupcakes
Artisan cupcakes

Taco Mondo
Specialty tacos and empanadas

The Cow and the Curd
Fried Wisconsin cheese curds

The Grill Cheese
Vegetarian all grilled cheese sandwiches 

The Hot Diggity
Designer hot dogs including the Kimchi dog, Big Dog with different salsa, a chorizo chili dog and assorted house made chips

The Tot Cart
Gourmet tater tots; gluten-free, vegetarian and vegan options available

The Whirly Pig
Roasted whole hog, Cubans, BLTs, Pork Belly, pork cheesesteak and a roast duck sandwich with cheese fries

Trolley Car Diner
Hamburgers, hot dogs, bratwurst, chips, and beer.

Undrgrnd Donuts
Fresh, made-to-order gourmet donuts

Eclectic, seasonal comfort food

Weckerly's Ice Cream
Ice cream flavors will be a mix of late summer ingredients and fresh, autumn flavors

Wonderland Cakes
Rustic individual crostatas (walnut, pear, goat cheese), gourmet bread pudding (warm bourbon brown sugar with pecans), artisan ice pops (in seasonal fruit flavors and fun flavors like milk and cereal) and cake balls

Zsa's Gourmet Ice Cream
Seasonally flavored small batch ice cream, sorbet, and ice cream sandwiches that feature local ingredients including dairy from Trickling Springs creamery and house made inclusions & baked goods


After enjoying eats and drinks, stroll along historic Germantown Avenue, shop from artisans with handmade crafts organized by Renaissance Craftables. Find a stunning new look inside the Smak Parlour Fashion Truck.  Enjoy fun for the whole family inside our Family Area, featuring locally designed temporary tattoos from Mt. Airy-based Kadillac Tattoo, hairstyles from Culture Hair Salon, plus other arts and crafts for the young ones. Entertainment will include live music on two stages from Akil Dasan, Deb Callahan Band, Johnny Showcase, Papo Gely and the Gin Canaries.

“Street Fare is not only a fabulous street festival, it’s a celebration of the continued revitalization of Germantown Avenue,” said Gupta. “Our local neighbors and businesses are excited to play host and the region better come hungry!”

For event updates and additional information about Street Fare, visit, call 215-844-6021, follow @gomtairy #stfaremtairy on Twitter and like “Go Mt. Airy” on Facebook.

Salons and Spas Cut Out Cancer During HopeCuts to Benefit City of Hope

Salons and Spas Cut Out Cancer During HopeCuts to Benefit City of Hope

Over 100 top salons and spas in Philadelphia and the Mid-Atlantic region will donate their time, services and 100% of their daily proceeds for the 19th annual “HopeCuts” event to benefit City of Hope.  On Sunday, September 14, 2014 (or an alternative date selected by salons), staff come in on their day off and volunteer their time to help cut out cancer, HIV/AIDS and other life-threatening illnesses. HopeCuts events and promotions will vary by salon, but may include specially priced services, entertainment, refreshments, raffle prizes and more.  Special thanks to Raylon Corporation for serving as this year’s benefactor and parent sponsor). For a full listing of participating salons, please visit and follow @cityofhopephila #hopecuts14 on Twitter. For more information about City of Hope, please call 1-800-344-8169, email or visit 

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Community Rallies to Support Students at Emlen Elementary

Community Rallies to Support Students at Emlen Elementary

Over 500 students at Emlen Elementary School were greeted with a special “back to school” gift courtesy of Mt. Airy Schools Coalition.  On Friday afternoon, the Coalition, along with local government officials, school representatives and community supporters, debuted a brand new computer lab featuring 33 new iMacs to help Emlen’s students engage in technology-infused lessons and become better prepared for the future. Prior to the opening, there were not enough computers in the lab for students to use and existing computers were extremely outdated. In an effort led by the Mt. Airy Schools Coalition, community members raised over $47,000 to provide a new computer lab for Emlen. 

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Diner en Blanc Philadelphia - Public Relations Round Up of Photos and Headlines

Fox 29's Mike Jerrick and Alex Holley, Photo by Al B For 

Fox 29's Mike Jerrick and Alex Holley, Photo by Al B For 

Diner en Blanc Philadelphia dazzled the city by popping up on Thursday, August 21, 2014 at the secret location revealed to be the Avenue of the Arts.  This year, it was a sea of white as far as the eye could see as 3,500 guests decked out in the hottest white fashions filled Broad Street from Pine and Chestnut Streets.  Aversa PR and Events was proud to again be the official public relations company for the local installment of this pop-up picnic, viral movement and global phenomenon.  

Special thanks to co-hosts Natanya DiBona and Kayli Moran for including us in one of the city's most memorable events. Their attention to detail, grand vision and love for our city produced an event that will never be forgotten. Congratulations also go out to the 100 volunteers that worked hard to ensure a picture perfect evening.  Finally, special thanks to our entire PR team for 2014, including Lauryn Resotka, Gabbi Townsend, Eri Washington and Dash Sears.  

They say a picture paints a thousand words. Indeed they do when it comes to a truly viral event! This year, thousands of gorgeous photos popped up around the globe on Twitter, Facebook, Pinterest, Instragram, Google+ and other platforms.  Search for the official hashtag #DEBPHL14 as well as #dinerenblanc and #debphl. Thanks to our sister cities around the globe for sharing our images and all of your support!

For a recap of our favorite photos from the night, visit our official album below featuring breathtaking shots from Johanna Austin, Hughe DillonCharles Mosteller, Alessandra NicoleInna Race, Patrick Hagerty, and our staff photographers.   


Now in its third year, Diner en Blanc Philadelphia continued to garner interest locally, nationally and internationally. Stories started to go viral 24 hours in advance of the event, and the event trended in Philadelphia for up to 48 hours. Over 100 news stories and mentions included 35 radio and television spots that reached millions of viewers and listeners. Print and online reach nearly doubled that of the year prior, with additional stories to come as we enter September. 

For highlights of photo albums, visit the following: 

Special shout-out to Hugh Dillon from Philly Chit Chat for beautiful photos and great recap of the night's festivities: 

  • Philly Chit Chat - Did I Shoot You? My Diner en Blanc Links and a Few More Photos to Enjoy 

Other highlights include the following - please let us know if we missed your favorite. Post any additional stories in the comments for our review. 

Leading up to the big day, Diner en Blanc Philadelphia dropped by local television studios for a special preview of the magic. Visit below for our favorite shots from the shoots on Fox 29's Good Day Philadelphia and CBS Philly. 

The final destination wasn't the only surprise this year! Co-hosts tapped local talent to design one-of-a-kind fashions for a one-of-a-kind evening.  Check out shots from the initial design consultation and subsequent fittings with Project Runway winner Dom Streater. 

Stay tuned to Facebook and Twitter as the co-hosts roll out the official video for Diner en Blanc Philadelphia, along with time lapse footage, photo booth montages, photo albums and more.  Stay tuned in coming weeks! Until next year, merci and au revoir!