Yards Brewing Celebrates World Cup with Theme Beer, Soccer Jersey, and Watch Parties

World Cup, Philadelphia, Yards Brewing

World cup themed drinks at yards

As Philadelphia welcomes the world and soccer fans this week for 2026 and the games, Yards Brewing Company (500 Spring Garden) is turning its Northern Liberties taproom into a month-long soccer headquarters featuring watch parties, exclusive beer and cocktails, limited-edition merchandise, themed food specials and giveaways. From June 11 through July 6, fans can gather at Yards to catch the tournament's biggest matches with sound on throughout the taproom, special food and drink offerings inspired by North American flavors, complimentary on-site parking, and an atmosphere designed to celebrate one of the world's most exciting sporting events.

"Philadelphia is one of the great sports cities in the world, and we're excited to welcome soccer fans from across the globe during the World Cup," said Tom Kehoe, Founder of Yards Brewing Company. "Whether you're cheering for Team USA, your home country, or just looking for a great place to watch the matches, Yards is ready to be part of the celebration. Great beer has always brought people together, and that's exactly what the World Cup is all about."

SOCCER 2026 FEATURES
Throughout the tournament, guests can enjoy a lineup of tournament-themed offerings, including:

The Equalizer
A 4.7% Keller Helles Lager brewed specifically for the series and games in Philly.
Named for the goal that changes everything, The Equalizer is a crisp, refreshing lager built for ninety minutes of drama. Unfiltered and naturally hazy, this cellar-style German lager delivers a smooth, easy-drinking character that keeps fans ready for every comeback, stoppage-time goal, and penalty kick.


Team BLU.S.A.
A frozen cocktail featuring vodka, blue raspberry, and lemon, created as a tribute to American soccer supporters.


Additional soccer specific offerings include:

• $5 Philadelphia Pale Ale pints

• A special soccer/2026-inspired menu featuring North American favorites, including poutine, tostadas, and apple pie

• Featured match watch parties throughout the group stage and knockout rounds


TEAM USA GIVEAWAYS
For every Team USA match, guests attending at the taproom will receive one complimentary raffle entry for a chance to win prizes, including:

• A 40-inch television

• Yards gift cards

No purchase is necessary to participate, and guests will receive one entry per match attended.
Team USA group stage matches include:

• June 12 – USA vs. Paraguay
• June 19 – USA vs. Australia
• June 25 – USA vs. Turkey


EXCLUSIVE SOCCER 2026 WC JERSEY
Yards is also offering a limited-edition WC 2026 Philly jersey created in collaboration with American Outlaws Philadelphia Chapter 19 and Top Tomato Bar.

The jersey features AO Philly on the back along with the number 19, representing the Philadelphia chapter of the national American Outlaws supporters group.

Quantities are limited and the jersey is available exclusively in person at Yards Brewing Company and Top Tomato Bar.

FEATURED MATCHES
Yards will spotlight matches throughout the tournament, including Team USA contests and marquee international matchups featuring countries such as Argentina, Belgium, Croatia, England, France, Germany, Mexico, the Netherlands, Spain, and more.

Featured group stage matches include:
• June 11  - Mexico vs. South Africa
• June 12 - USA vs. Paraguay
• June 13 - Haiti vs. Scotland
• June 14 - Ivory Coast vs. Ecuador
• June 16 - Argentina vs. Algeria
• June 17 - England vs. Croatia
• June 18 - Mexico vs. South Korea
• June 19 - USA vs. Australia
• June 20 - Netherlands vs. Sweden
• June 20 - Germany vs. Ivory Coast
• June 21 - Spain vs. Saudi Arabia
• June 21 - Belgium vs. Iran
• June 22 - France vs. Iraq
• June 23 - Colombia vs. DR Congo
• June 24 - Czechia vs. Mexico
• June 25 - USA vs. Turkey
• June 27 - Argentina vs. Jordan

SOCCER HOURS
Yards will be showing virtually every match throughout the tournament. The taproom will remain open until at least 11:00 PM nightly, and for matches that begin at 10:00 PM or earlier, will stay open through the end of the match.

Only a handful of late-night matches with 11:00 PM kickoffs will not be shown.

Fans can visit the Yards taproom at 500 Spring Garden Street in Philadelphia throughout the tournament for the complete WC schedule, featured match calendar, food and drink specials, giveaways, limited-edition merchandise, and complimentary on-site parking.

For additional information and upcoming announcements, visit yardsbrewing.com or follow @yardsbrew on social media.

ABOUT YARDS BREWING COMPANY
Founded in Philadelphia in 1994, Yards Brewing Company has been proudly brewing beer inspired by Philadelphia's rich history and hardworking spirit for more than 30 years. Located in Northern Liberties, Yards operates a full-service brewery and taproom and remains committed to brewing beer for the people of Philadelphia and beyond.